Featured Content
Are free returns right for your customers?
By Adil Wali, 26th Feb 2016
E-Commerce

It’s one of the big questions that every online retailer faces – should we be offering free returns? Whether or not free returns are even viable for your business is, of course, specific to your business model, but I can guarantee that they’re something you should investigate. Why? Because customers care. According to the 2015 […]

When should you take your retail business global?
By Adil Wali, 17th Jan 2016
E-Commerce

You’ve got an awesome website.  A phenomenal product.  Loyal customers.  A growing domestic business. The next major question you are likely to ask yourself is: when should I start selling globally? The allure of a global market is simple – for businesses successfully cornering a domestic market, expanding beyond their borders opens up a nearly […]

Gilt Groupe Acquisition and What it Means for Flash Sales
By Adil Wali, 9th Jan 2016
E-Commerce

Hudson’s Bay recently confirmed its acquisition of Gilt Groupe for $250 million earlier this month. As a company that has raised $300 million in venture funding, this is clearly a disappointing outcome for Gilt.  I remember meeting executives at Gilt back in 2009, when the company was riding high and approaching it’s $1 billion valuation1. […]

About me!

Hi, I’m Adil Wali. I became a Microsoft certified professional at age 14, started my first web development company, and never looked back. Since then, I’ve been a founder, advisor, and investor to a number of startups in the world of fashion, e-commerce, and education technology.

Competing in Retail in an Amazon World
By Adil Wali, 8th Dec 2015
E-Commerce

Phew.  This is a big topic.  This post will be the first of a series on the topic.  In case you haven’t been shopping on the internet lately (or paying attention), Amazon is CRUSHING it. The company has done a phenomenal job of increasing its footprint in Global Commerce, going from $619 million in revenue […]

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