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Performance Linked Incentives for Engineers
By Adil Wali, 12th Dec 2013
Entrepreneurship

A friend recently asked me about how I might define performance for web developers. It was an interesting question coming from one startup founder to another. He was concerned with how to present performance-based incentives to his developers when performance itself is so hard to measure for engineering work. I had a few thoughts to […]

The New World of eCommerce: An Increasingly Competitive Landscape
By Adil Wali, 27th Nov 2013
Entrepreneurship

To begin, I’d like to say, “I’m back!”  I’m committed to being a better, more frequent, blogger.  Instead of simply stating publicly that I’m going to try harder (which I’ve done before…and failed), I intend to simply prove it.  Stay tuned and see if I’m telling the truth. My newest company is focused on scaling […]

Gigs: the new hope for twentysomethings
By Adil Wali, 28th Jun 2013
Entrepreneurship

I read an interesting article today in the WSJ that talked about the growth in unemployment rate among today’s recent college grads. Nothing super-surprising here. However, I was impressed to find that the President of the New York Fed, William Dudley, sees just how impactful gigs are to the future-of-work. “More twentysomethings today work “gig […]

About me!

Hi, I’m Adil Wali. I became a Microsoft certified professional at age 14, started my first web development company, and never looked back. Since then, I’ve been a founder, advisor, and investor to a number of startups in the world of fashion, e-commerce, and education technology.

Missionaries and Mercenaries
By Adil Wali, 20th Jun 2013
Entrepreneurship

John Doerr, the prolific investment partner at Kleiner Perkins Caufield & Byers (KPCB) who backed Google, Amazon, Intuit, and Twitter, popularized the terminology around ‘Missionary’ and ‘Mercenary’ entrepreneurs.  He described the stark differences between these two types of entrepreneurs in a 2000 interview using some powerful language: Mercenaries are driven by paranoia; missionaries are driven […]

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