ABOUT ME

Hi, I'm Adil Wali. I became a Microsoft certified professional at age 14, started my first web development company, and never looked back. Since then, I've been a founder, advisor, and investor to a number of startups in the world of fashion, e-commerce, and education technology.

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TEAMS

I BUILD THEM

Nothing is more important than the team of an early-stage company. I’ve spent most of my career thinking about how to structure the most successful teams.

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PRODUCTS

I ENVISION THEM

Gone are the days when winning was about ‘being able to build something.’ Today, the holistic user-experience matters more than everything else. I am addicted to it.

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SYSTEMS

I ARCHITECT THEM

I’ve been fortunate enough to be part of amazing companies and projects that have scaled quickly. I’ve learned a tremendous amount of scaling systems gracefully and how to prioritize tough technical tradeoffs.

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STRATEGY

I CRAFT IT

When I first started building companies, there weren’t so many people doing it. Today, the hyper-competitive landscape and reduced barriers-to-entry make strategy a requirement to building a lasting business.

THOUGHTS

I write for me; not for you. I am not a huge fan of pontificating. Most of what I write here is to solidify a lesson-learned or to clarify my coalescing thoughts.

June 15, 2018

How cryptocurrency mining works

Surprisingly, not the way you might think. Cryptocurrency miners aren’t digital laborers toiling away in a distant virtual mine. There are no encrypted pickaxes, digitized mining […]
June 13, 2018

Top Brands That Accept Cryptocurrency

Like many people, you might think of cryptocurrency in terms of a purely virtual, digital commodity. However, you may be surprised to find out that there […]
May 14, 2018

The Best Kept Secret in Crypto

Anonymity is not the same as obfuscation Cryptocurrencies have generated a lot of excitement over the last year or so, especially with the phenomenal price surges […]
February 28, 2018

When Are We Going to Learn?

Cryptocurrency is supposed to be decentralized Getting it all wrong When Satoshi first wrote the Bitcoin whitepaper in 2008, she challenged the banking system as we […]
February 26, 2016

Are free returns right for your customers?

It’s one of the big questions that every online retailer faces – should we be offering free returns? Whether or not free returns are even viable […]
January 17, 2016

When should you take your retail business global?

You’ve got an awesome website.  A phenomenal product.  Loyal customers.  A growing domestic business. The next major question you are likely to ask yourself is: when […]

COMPANIES

I start, advise, and invest in companies. I believe in starting one company at a time. I don't invest very much. When I do, I look for companies that I can impact through advisorship.